Fusion Archives
advertising
-
Blog Post May 6, 2019Get More Attention
Most advertising is boring. It’s boring because it is written with selfish intentions. Messages are often “all about me”: why my product or service is better… how long my company has been in business… my great location… or my wonderful staff. Face it, it’s likely your customer doesn't give a rip about you. They want to know what you can…Read More -
Blog Post Aug 14, 2018The Five Myths of Modern Advertising
MYTH #1: Google is On My Side Any of us who are responsible for getting exposure for our clients has become quite familiar with Google these days. All the many dozen websites we create each year are “optimized” with the right words and phrases, so those searching Google can find our clients. Content of ads, websites and Social Media…Read More -
project Jun 11, 2016Oyhut Bay, A Seaside Village
Reaching Out: Intentional Inclusion Oyhut Bay is a new Traditional Neighborhood Design resort community in the established vacation town of Ocean Shores, Washington. Ocean Shores has an established retail and hospitality community, an insular business community, and a great deal of “skepticism” for anything “new” or from the “outside”. We knew that much of our marketing success in the first…Read More