Fusion Archives
Fusion Quick Notes
- Blog Post Feb 3, 2020
The Power of Positive Thinking
Are you still waiting for the “magic” to happen? Are you looking for an increase your profitability? Magic doesn’t just happen. Magic is made by ACTION. There is something most consultants and therapists warn against, and that is “Magical Thinking”. While this is a psychological term, it is very fitting for this situation. Business communication based on “what YOU want to get”…Read More - Blog Post May 6, 2019
Get More Attention
Most advertising is boring. It’s boring because it is written with selfish intentions. Messages are often “all about me”: why my product or service is better… how long my company has been in business… my great location… or my wonderful staff. Face it, it’s likely your customer doesn't give a rip about you. They want to know what you can…Read More - Blog Post Apr 30, 2019
Keeping it Real
Fusion is a small, but mighty, team of seasoned communicators devoted to helping our clients out-compete their competition. We shine in helping you succeed in the big leagues with sharp, insightful, and relevant messaging. We cut through the clutter using proven tools like boldness, truth, beauty and humor.…Read More - Blog Post Apr 2, 2019
Making the Most of Email Marketing?
One of the most overlooked assets of today’s business world is your collection of email addresses. Short form communications can be used strategically to keep your name in the top of people's minds, as well as to generate added revenue and opportunity with special offers and timely messages. Fusion can make the whole process easy, efficient and economical by creating…Read More - Blog Post Mar 26, 2019
Turn Over a New Leaf
A few years ago, we never suspected that our team would be introduced to a whole new (and previously forbidden) market. Times change. Markets change. Fashions change. And marketing changes. Fast forward to today, medical cannabis is bringing benefits to consumers all over the country. Our team was pleased to help one pioneer plant their roots in this industry.Read More - Blog Post Dec 3, 2018
Truth #5: Print is Dead. Long Live Print!
In our last message we shared how Social Media is reaching a truly broad and mainstream audience these days. Lately we have advised clients who are abandoning print advertising to not be so hasty. Hey, just look at your coffee table or office in-box. Print media is alive and well. In reality there is no better way to tell a…Read More - Blog Post Dec 3, 2018
Truth #4: Anti-Social Media: Is it only For Teens?
One of the biggest and most controversial users of Social Media these days is POTUS. His giant Twitter following are not teens. Same is true of Facebook and Instagram. These newer media alternatives are bringing in adults in droves and growing daily. The fact of the matter is that Social Media is fast becoming the vehicle of choice for…Read More - Blog Post Dec 3, 2018
Truth #3: Truth in Advertising is Not an Oxymoron
We have all read something that sounded like pure fiction. Likewise, we have experienced sales pitches with no relationship to reality. What happens? Our internal BS detectors start to sound the alarm. We believe there is no substitute for the pure, unvarnished truth in the advertising messages for our clients. Like this simple statement… The truth is a powerful change agent…Read More